29 Aug '16, 5pm

Isetan touts Made in Japan at Kuala Lumpur concept store

Japanese retailer Isetan Mitsukoshi is introducing its quality, lifestyle and aesthetics to consumers outside its home market with the opening of a specialty store in Kuala Lumpur, Malaysia. The “Isetan The Japan Store Kuala Lumpur” speciality store will open in October at LOT 10 Shopping Center. Isetan’s concept store, which will also have an outpost in Paris, is supported by the government-financed Cool Japan Fund Inc. Japan proud Isetan’s expansion into markets outside Japan is in response to global interest in its country’s history, culture, technology and lifestyle designs. Isetan The Japan Store Kuala Lumpur will work to bring Japanese culture and lifestyle to consumers in Malaysia. At the store, Isetan will introduce high-quality products, experiences and services across six floors. On the lower ground floor, Isetan will offer consumers authentic Japanese gastronomy...

Full article: https://www.luxurydaily.com/isetan-touts-made-in-japan-at...

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