25 Feb '13, 7pm

Chloé celebrates 60 years: Fashion brand Chloé is celebrating its birthday with a new NYC store and an exclusi...

Chloé celebrates 60 years: Fashion brand Chloé is celebrating its birthday with a new NYC store and an exclusi...

Chloé is celebrating its 60th anniversary, and has opened its second NYC boutique. Located in SoHo at 93 Greene Street, it is the brand’s seventh store in the U.S. “Today’s women choose Chloé for the attitude of the collections and the atmosphere in the boutiques; both are natural, totally effortless but extremely sophisticated; the aim is to make the experience like a fun day out with friends,” said Geoffroy de la Bourdonnaye, Chloé’s Chief Executive Officer. Customers can relax in the vintage 1920′s Eileen Gray Bibendum chairs set in the 2,100-square-foot space containing the ready-to-wear, handbag, shoe, jewelry and small leather goods lines. The store also stocks an exclusive version of the Spring/ Summer 2013 Amelia bag in luxurious ostrich leg & calfskin in chianti red and brown ($4,400). A percentage of sales will go towards the victims of NYC’s recent Hurricane San...

Full article: http://www.luxuo.com/luxury-trends/chloe-celebrates-60-ye...

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