27 Jul '17, 8pm

Why a Rolex is a rite of passage for men.

Why a Rolex is a rite of passage for men.

Trying to justify the expense, I imagined Mike one day passing it on to our son. I reasoned that since it would be a gift for two people, it would only be half the price. I also sought reassurance from my pal James, who confirmed that a Rolex inspires a push-pull of guilt and fascination in men: it’s a beautiful gizmo that radiates status and achievement, but whose price point gives men a stomach ache. Rolexes, I realised, are the male engagement ring – the main difference being that, while most women would absolutely buy a diamond solitaire for themselves but can’t, men are free to buy a Rolex for themselves but often won’t.

Full article: http://www.gq-magazine.co.uk/article/yes-there-is-a-male-...

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