27 Jul '16, 8pm

Who buys expensive watches and why people buy rolex?

When staring longingly at a luxury watch in a display counter, many gentlemen find themselves torn between the financial cost of the timepiece and the potential benefits of owning it. But what, exactly, are those benefits, and why do so many men make the plunge and invest their hard-earned money in a brand name watch? From social cues to investment advice, let’s take a no-nonsense look at why men wear luxury watches: Top-Quality Timekeeping Beyond aesthetics, there is a one very basic thing that every watch must do well: keep the time. While low-priced watches are typically mass-produced by unskilled laborers (often in poorer countries where “quality control” is virtually unheard of), skilled artisans are usually behind the crafting of luxury timepieces. Famous watchmaking companies like Audemars Piguet and Patek Philippe employ master horologists to put together their sig...

Full article: http://digitalreview.co/who-buys-expensive-watches-and-wh...

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