24 Jun '16, 1pm

How about a luxurious little #Lincoln to go with your beautiful new #Rolex watch?

How about a luxurious little #Lincoln to go with your beautiful new #Rolex watch?

Customer Service, or serving customers 23 June 2016It’s been said that there are two kinds of people: those who believe there are two kinds of people and those who don’t. I don’t know about this. But I do know that there are two kinds of companies: those that believe in Customer Service and those that believe in serving customers (leaving aside those that believe in neither). I’ll call them CS and sc (asking government people to read sc as serving citizens, so as not to contradict last week’s TWOG ). Serving customers is not some sort of technique, not a program. It’s a way of life, a philosophy of doing business. Treating customers well because that makes you more $$$ is not sc; it’s CS. In contrast, sc is making more money because you treat your customers well. There’s a difference, namely what comes first in your head. Sure you charge properly for what you give, knowing...

Full article: http://www.mintzberg.org/blog/customer-service

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