24 Mar '15, 12am

Rolex Wows With New 'Presidents' Day-Date Watches at BaselWorld

Rolex Wows With New 'Presidents' Day-Date Watches at BaselWorld

While the pandemonium of BaselWorld 2015 swirled on outside, the Rolex Rolex booth was an island of calm and consistency. The brand marches to its own beat, and famously bucks trend chasing (suffice it to say, one doesn’t imagine Rolex producing a ‘smartwatch’). However, that is not to say that Rolex does not change; the brand is constantly evolving. To wit, the brand introduced four new editions of its famous Oyster Perpetual Day-Date model for this year. While the new Day-Date 40 models are true to their heritage, they also boast subtle differences: refined lugs and middle case, and a redesigned ‘President’ bracelet. (Originally created in 1956, the ‘President’ bracelet made the Day-Date an instantly recognizable style, and it was spotted on countless presidents and world leaders, thus earning it the ‘Presidents’ watch’ moniker.) Rolex Oyster Perpetual Day-Date 40 Refere...

Full article: http://www.forbes.com/sites/valeriejack/2015/03/23/rolex-...

Tweets

Hail to the Chic: Rolex's vibrant new 'Presiden...

forbes.com 26 Mar '15, 1pm

2015 Forbes.com LLCTM All Rights Reserved AdChoices AdChoices Privacy Statement Terms and Conditions Help Contact Us Jobs ...

Hail to the Chic: Introducing Rolex's new 'Pres...

forbes.com 27 Mar '15, 10pm

2015 Forbes.com LLCTM All Rights Reserved AdChoices AdChoices Privacy Statement Terms and Conditions Help Contact Us Jobs ...

See the new fleet of #Rolex Watches seen at #Baselworld2015

See the new fleet of #Rolex Watches seen at #Ba...

hautetime.com 24 Mar '15, 7pm

If you’ve been following Baselworld 2015, chances are you’ve heard about the new , and its patented Oysterflex bracelet. C...

Hail to the Chic: Introducing Rolex's vibrant n...

forbes.com 25 Mar '15, 3pm

2015 Forbes.com LLCTM All Rights Reserved AdChoices AdChoices Privacy Statement Terms and Conditions Help Contact Us Jobs ...

This is what it looks like when Rolex updates a...

esquire.com 24 Mar '15, 9pm

The new Day-Date will come in Rolex's patented Everose gold, as well as 950 platinum, 18-karat gold, or white gold, but th...

Top 10 Watches Of Baselworld 2015

ablogtowatch.com 27 Mar '15, 7am

It wasn’t until I put the first Carrera watch to come as a result of Jean-Claude Biver’s leadership of TAG Heuer on my wri...

This is what the new face of Rolex looks like:

esquire.com 27 Mar '15, 11pm

BaselWorld, the Switzerland's luxury watch showcase, just keeps getting crazier this year. So crazy in fact, that Rolex an...

A jewel amongst the best jewellery and watches at @baselworld #Baselworld

A jewel amongst the best jewellery and watches ...

maserati.com 26 Mar '15, 10pm

Maserati is the official car partner for the World Watch and Jewellery Show, BASELWORLD, the sector's largest event - brin...

VINTAGE ROLEX OYSTER PERPETUAL DATE CHARCOAL DI...

ebay.com 23 Mar '15, 6pm

This amount includes applicable customs duties, taxes, brokerage and other fees. This amount is subject to change until yo...

Photo: Wizkid shows off his new diamond Rolex w...

gbasibe.com 24 Mar '15, 4pm

Nigeria's #1 Entertainment Update, Gossip, Music Download, News, Lifestyle & Fashion site. Join Us On BBM CHANNEL PIN: C00...

Photo: Wizkid shows off his new diamond Rolex w...

lindaikeji.blogspot.com 24 Mar '15, 4pm

Eyaah! Such a stupid hater! Who he help kill ur head! Instead of u to wish him well for flaunting his hard earned money, u...

Photo: Wizkid shows off his new diamond Rolex w...

musbizublog.net 24 Mar '15, 8pm

10 Features of Windows 8 is no longer available on Windows 10 Windows 8 contains a lot of ambition of Microsoft in the fut...

#Rolex gets slick with the impressive new Oyster Perpetual Yacht-Master: #Baselworld2015

#Rolex gets slick with the impressive new Oyste...

gq-magazine.co.uk 23 Mar '15, 1pm

(backed up by the fact they apparently have the largest pavilion at the fair, with a colossal 1,625sq metres spread over t...

#RememberingLKY

#RememberingLKY

todayonline.com 26 Mar '15, 11pm

"Mr Lee understood the importance of inculcating a sense of belonging and ownership for every Singaporean - that we are al...

Why you might need a new Rolex on your arm:

esquire.com 04 Apr '15, 10pm

BaselWorld, the Switzerland's luxury watch showcase, just keeps getting crazier this year. So crazy in fact, that Rolex an...