10 Aug '11, 7pm

Rolex Coolness: Dwayne Wade (Sorry LeBron he has a ring AND a watch!)

...Rolex Studio Shot Of The Day... Roberto's Sing... Prince Andrew: Rolex Platinum Day-Date... ...Rolex Studio Shot Of The Day... An Omani Rolex... Rolex Hotness: 34mm Ladies Watch ...Rolex Macro Shot Of The Day... White Gold Role... A.J. Foyt and Richard Petty... ...Rolex Studio Shot Of The Day... Platinum & Dia... ...NBA Champion & Basketball Superstar... Dwayne ... 1952 Professor Of Milan Rolex Ad ...Rolex Macro Shot Of The Day... Klaus' Rolex Di... Rolex Coolness: James May Top Gear Rolex Milgauss Rolex Nature Shot Of The Day: Derek's Daytona On A...

Full article: http://rolexblog.blogspot.com/2011/08/nba-champion-basket...

Tweets

Rolex Ad History: 1952 Professor Of Milan Rolex Ad

rolexblog.blogspot.com 10 Aug '11, 7pm

Prince Andrew: Rolex Platinum Day-Date... ...Rolex Studio Shot Of The Day... An Omani Rolex... Rolex Hotness: 34mm Ladies ...

...Rolex Macro Shot Of The Day...Klaus' Rolex D...

rolexblog.blogspot.com 10 Aug '11, 7pm

Lume Shot Of The Month: Rolex GMT Master Bezel Lum... Hugh Laurie Espresso Rolex GMT Master ...Rolex Outdoor Shot Of The D...

In case you missed it: Profiles In Coolness — Paul Newman An Amazing Life with a Rolex Daytona Keeping His Time

In case you missed it: Profiles In Coolness — P...

rolexblog.blogspot.com 11 Aug '11, 11pm

So how did this all change? It is hard to say exactly. It is probably a combination of brilliant marketing on Rolex's beha...