28 Feb '17, 8pm

Dior links with Rihanna for charitable initiative

8 P’s of luxury brand marketing Porter sees 78pc of readers interact with shoppable elements Christie's taps affluent Chinese market with Zaobao.com Swarovski films tribute to iconic movie moments to spotlight Oscars appearance Bricks-and-mortar format will endure retail's evolution if senses are solicited: Mood Media LVMH launches Innovation Award to give startup luxury entry point Brioni CEO exits during time of transition Chatbots help usher in online sales from millennials Dior links with Rihanna for charitable initiative Lane Crawford encourages mindfulness, balance through influencer advice

Full article: https://www.luxurydaily.com/dior-links-with-rihanna-for-c...

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