31 Jan '17, 5am

Bespoke luxury cars: Automakers like Rolls Royce and Bentley, up the game in customisation

Bespoke luxury cars: Automakers like Rolls Royce and Bentley, up the game in customisation

Rolls-Royce this month put the final touches to the biggest single bespoke order in its history — 30 unique extended wheelbase Phantoms that will serve as guest shuttles for THE 13 , an ultra-exclusive Macau hotel. Each car’s exterior boasts a unique shade of red paint, created specifically for the client, plus equally original alloy wheels. However, two of the cars also sport badges made from the finest enamel and surrounded by pave set diamonds, plus a layer of pure gold paint on top of the bespoke red exterior finish. “A Rolls-Royce motor car is commissioned to express the tastes, desires and lifestyle of its patron,” said Giles Taylor, the company’s Director of Design. And to meet the specifications of the client, Stephen Hung, Rolls-Royce needed to devise a new type of paint and a new method of applying it so that the finish would be perfectly even. “[It] took eight a...

Full article: http://www.luxuo.com/motoring/automobile/bespoke-luxury-c...

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