31 Dec '16, 8pm

Zenith Puts a Daring Spin on Its Latest Pilot Watch

Zenith Puts a Daring Spin on Its Latest Pilot Watch

Zenith takes its Pilot watches on a trip away from aerospace. I had in mind this tattooed guy, mid 40s or 50, gray hair with leather pants, riding his bike, just cruising down the street,” muses watch designer Marcus Ellinger about his rather unusual inspiration for Zenith’s latest Pilot watch. “These people like simplicity and this is what our watches have.” While Ellinger runs his own design studio outside Zurich, he has in recent years become a key player on Zenith’s product development team. In particular, the company’s Pilot watches, the product family the brand introduced in 2012, bear his design stamp. But while the first models retain the black dial and white numerals typical of historical pilot’s timepieces, new models have seen Ellinger experiment with materials and colors outside this orthodoxy. “In fact, we never wanted to be limited to strictly aerospace,” he ...

Full article: http://robbreport.com/watches/zenith-puts-daring-spin-its...

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