31 May '15, 6pm

Forbes | @TagHeuer Carrera WearableTech 01 Smartwatch Name Revealed #Luxury #Wearables

Forbes | @TagHeuer Carrera WearableTech 01 Smartwatch Name Revealed #Luxury #Wearables

We now have a name for the “first luxury Android Wear smartwatch”. The Tag Heuer Carrera Wearable 01 moniker was revealed by the Swiss watchmaker’s CEO this week. Speaking with wearable tech site Wareable , Jean-Claude Biver said: “There is no other choice for Tag Heuer than to have all its DNA, all its watchmaking emotion and flair into the connected watch. Somehow, one should not see from a certain distance the difference between a Carrera Heuer 01 and a Carrera Wearable 01.” Tag Heuer Carrera Wearable 01: CEO reveals name of first luxury smartwatch (Tag Heuer) The Carrera Heuer 01 was one of the standout watches at this year’s Baselworld (pictured above). The 01 label is said to represent the markedly horological development of the calibre 1887, on which the backbone of the new collection is based. Tag’s debut smartwatch is one of the highest profile blurrings of tradit...

Full article: http://www.forbes.com/sites/paullamkin/2015/05/31/tag-heu...

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