29 May '15, 8am

Chanel strengthens ties to Hôtel Ritz Paris with branded spa

Chanel strengthens ties to Hôtel Ritz Paris with branded spa

Chanel CC Cream French fashion house Chanel is furthering its foray into skincare with the brand’s first spa to be housed in the newly renovated Hôtel Ritz Paris. The Ritz Paris hotel closed in 2012 to undergo extensive renovations which are scheduled to be completed by year’s end. Located in Paris’ 1st arrondissement overlooking the border of the Place Vendôme, the hotel and fashion house’s heritages are linked through Chanel’s namesake founder, Gabrielle “Coco” Chanel, making the partnership attractive for the brand’s enthusiasts. “Having its first Chanel spa located in an iconic luxury hotel makes sense because it will attract affluent hotel guests who seek innovative and luxurious experiences found nowhere else,” said Tiffany Dowd, founder and president of Luxe Social Media , Boston. “Coco Chanel lived at the hotel for decades, and it’s a nod to the hotel’s legendary r...

Full article: http://www.luxurydaily.com/chanel-strengthens-ties-to-hot...

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