30 Mar '11, 6pm

World’s largest Rolls-Royce showroom unveiled

World’s largest Rolls-Royce showroom unveiled

The world’s largest Rolls-Royce dealership has opened in Abu Dhabi as the luxury brand continues its expansion in the Middle East. Spanning a massive 9,687 square feet, the showroom includes just five Rolls-Royce cars , but also houses a coffee bar, “customer configuration lounge,” and is linked to a new on-site Rolls-Royce service facility. To mark the opening of the new facility, Rolls-Royce launched a Spirit of Ecstasy Centenary Collection Phantom Drophead Coupé, which forms part of a collection of 100 highly bespoke Rolls-Royce Phantom models . The Middle East region continues to be an important driver in RR’ global growth, contributing over 15% of the company’s global sales in 2010. This makes the eigth Rolls-Royce dealership to be built in the Middle East, which is now home to nearly 10 percent of all of the brand’s 82 dealerships worldwide.

Full article: http://www.luxuo.com/automobile/largest-rolls-royce-showr...

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