30 Mar '11, 11am

Karl Lagerfeld redesigns Diet Coke bottle

Karl Lagerfeld has teamed up with Coca Cola Light for a second time to put his signature flair on a trio of limited-edition bottles . Dressed in black and white with fuchsia touches, the bottles also feature Lagerfeld’s trademark, pony-tailed, white-collared silhouette. Motifs of silver polka dots, black diamonds and bold fuchsia swirls drape the bottles and are topped off with hot pink caps. The collector’s edition hits stores in 11 European countries in April. Lagerfeld will also shoot a publicity campaign for the brand. The designer for Chanel is such a fan of the carbonated beverage, it’s rumored he keeps a Diet Coke butler. During a break from a photo shoot in New York in 2008, Lagerfeld was photographed taking a crystal goblet of Diet Coke from a suited-up man on stand-by who had been carrying the drink on a tray. Last year, Lagerfeld used a similar color palette to ...

Full article: http://www.luxuo.com/design/karl-lagerfeld-diet-coke-bott...

Tweets

Most Expensive Bottle of Champagne Sold in London for £80,000 @winecultureaust...

Most Expensive Bottle of Champagne Sold in Lond...

justluxe.com 01 Apr '11, 8pm

New Park Lane's OneForOne Park Lane opened its doors to a host of celebrity guests, including Amber Le Bon, Alice Dellal, ...

Karl Lagerfeld directs Magnum ice cream campaign

Karl Lagerfeld directs Magnum ice cream campaign

luxuo.com 21 Mar '11, 5pm

Karl Lagerfeld is directing Magnum ice cream’s latest advertising campaign , which features American actress Rachel Bilson...