28 Aug '14, 9am

British luxury brands travel to China for face-time with ultra-affluent

Organized by the London Luxury Quarter, VisitBritain and British Airways, the event will bring together brands and ultra-high-net-worth individuals in Shanghai and Chengdu to make one-on-one connections with Chinese consumers in their home country. Wealthy Chinese consumers are important to British luxury brands, and forging this relationship in China will help make them more likely to shop with the participants when visiting London.

Full article: http://www.luxurydaily.com/british-luxury-brands-travel-t...

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