01 Mar '13, 10am

#Luxury Is US hiatus for Fashion’s Night Out a setback for luxury marketers? #socialmedia

FNO was established to get consumers excited about going shopping at the tail-end of the recession, but experts agree that it is no longer a necessity for luxury marketers. Retailers should view the FNO hiatus in New York and other major U.S. markets as an opportunity to focus on in-store events that draw their core consumer group.

Full article: http://www.luxurydaily.com/is-us-hiatus-for-fashions-nigh...

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