21 Feb '13, 7pm

#Loewe digital strategy - case study that I want to share #ecommerce #digital #luxury #mibers

Organisational implicationsDigital impacts the whole value chain of a company. One of the keys to success isthe CEO approach to digital and the organisational model.¿Where is Loewe right now?, ¿What is the ideal model? Nivel O Nivel 1 Nivel 2 El CEO no tiene claro/ no cree en la ventajas El CEO cree que la digitalización se El CEO es consciente del impacto de la Liderazgo/ de la digitalización para su empresa. No está circunscribe a la generación de una página digitalización en toda la cadena de valor de la presente en la estrategia de la empresa. web o similar o a la automatización de empresa y ha realizado el análisis pertinente Estrategia procesos. La digitalización es un apartado (o está en ello). La digitalización está colateral de la estrategia de la empresa empresa. incorporada en la estrategia de la empresa No existe responsable concreto del área El área digital ti...

Full article: http://www.slideshare.net/rosafvp/loewe-digital-strategy-...

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